Insurance Lead ROI Calculator

Use the calculator form below to determine the profitability of your current lead sources or one you are considering.
Simply input your own numbers into the fields below and the tool will auto-update with customized cost totals, commission totals, lead conversion rate, and return on investment rates based on the cost of leads alone or total costs including labor to work the leads.

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Insurance Leads ROI Calculator
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Please Note: For the average commission field, a single number is used to accommodate commission structures across various product lines. For recurring commissions, we recommend using the average total value of a new policy, factoring in the initial payout rate as well as the expected recurring payout multiplied by your average retention rate.

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