The first conversation that you have with a prospect is an important one. This is true no matter if you purchased the lead or generated it through some other method. Simply put, this is your time to shine. This is when you can show the consumer that you are the agent that has the most … Read more
Are you considering buying online leads? If so, you are not alone. This trend is growing amongst agents throughout the country. Although the process of buying leads is relatively simple, there is a lot that goes into getting started. Your marketing plan could be the difference between success and failure. For this reason, you … Read more
So you would like to generate more leads from your own website? We actually know many of you would because it is a very popular topic in our inbox. Why wouldn’t it be? We absolutely recommend agents diversify marketing efforts as much as possible. Creating a high-quality, information-packed agency website is an excellent way to … Read more
Every now and then we hear from an agent that is suspicious that a lead they bought from “Lead Company 1” was also sold to “Lead Company 2”. These emails typically suggest some sort of conspiracy theory against agents. I’ve seen enough of these come through to realize that transparency is an issue with the … Read more
In an effort to add a bit of transparency and cover a few common questions we are writing an internet insurance lead series. First up is the source…or sources. When an agent buys a shared (or exclusive) internet lead from a lead company there are 4 primary sources of lead origination. Company Owned Website (Organic) … Read more
