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NetQuote Review

Update: NetQuote is now part of AllWebLeads. For a full list of recommended vendors please see our insurance lead companies page.


NetQuote is the largest industry provider distributing over one million leads per month. The BankRate owned company has built a large network of consumer-facing properties and strategic partners which allows them to deliver real-time prospects in volume. NetQuote offers a wide range of product selection with excellent coverage in almost all US regions. Agents can buy virtually every line and niche of insurance lead (besides annuity) with a strong selection of pre-set filters and custom filters available.

NetQuote offers real-time lead delivery via multiple channels including email, text, online account and just about any major CRM or quote engine on the market. Pricing is very competitive with additional ala carte add-ons for filters. Overall lead quality is very good although there will be a bogus lead come through from time to time which comes with the volume and numerous lead sources. NetQuote does have a liberal credit policy so any bogus leads that come through can be credited with relative ease.

In terms of service and additional features, NetQuote is among the top providers. Agents can expect prompt support response along with a robust online training center termed NetQuote University. One significant feature unique to the company is the robust NetQuote Lead Management System available to all agents that buy leads. The system is a full-featured offering that includes extensive automation, tracking, and reporting. Some of the primary features are a built-in auto-responder, alerts and reminders, ROI tracking, lead funnel reporting, ratings, and 3rd party provider integration allowing a single source for managing all prospects.


Max Agents Per Shared Lead

8 – Average is less than 4


Base Lead Pricing

Auto - Preferred Plus$14-15
Auto - Preferred$12-14
Auto - Specialty$10-12
Auto - Plus$9-10
Auto - Standard$7-8
Auto - Juvenile$2-4
Health - Preferred Ind$8-9
Health - Ind$4-5
Health - Group (3-12 emp)$11-12
Health - Group (over 12 emp)$15-16
Life - Preferred$14-16
Life - Standard$3-5
Workers Comp$17-18
Mortgage Protection$12-13

Prices at time of posting. Subject to change.


Ability to Adjust/Pause Lead Flow?

Yes – Account can be paused up to 45 days per year


Returns Available For Bogus Leads?

Yes – Up to 10 days from lead delivery


Live Transfers Available?

Yes – Via LiveLead Product (Additional $4/lead)


Delivery Methods

Email, Text, NetQuote LMS, CRM/Rater/Dialer



None – Pay-Per-Lead


Sample Leads (Click to Enlarge)
Mortgage Protection


Integraton Partners
  • Agentsecure
  • NetVu
  • Broker Office
  • EZLynx
  • PL Rating
  • Quomation
  • QuotePro
  • AgencyIQ
  • Quotit
  • Velocify
  • StoneRiver / FSC
  • TurboRater
  • HawkSoft
  • Agency Computer Systems
  • VisionCRM
  • Dial Your Leads
  • Custom Integrations Available


Carrier Integratons
  • Country Financial
  • Safeco
  • Security Health Advisors
  • Senior Market Sales
  • Travelers


Customer Testimonials

NetQuote has helped me grow my business during my startup years as an agent. They provide a constant flow of leads that give me the activity to sell the polices I need to. — Chad W., Wilmington, DE

I’ve been a Farmers agent for over 6 years and have used NetQuote from the start. Over 30% of my book of business is directly or indirectly from NetQuote. When I write a household from NetQuote I usually write multi-lines of business including life. This also results in referral business, of which I have written many multi-line households and commercial accounts. NetQuote has helped me become one of Farmer’s top producing agents and I’d recommend NetQuote to anyone that wants to grow their book of business. –Jack Jameson, WY, Farmers

In my 8 years as an Agent and a Sales Manager, I have tried just about every lead service out there and everyone promises better leads and an easier return policy. I have learned the hard way that no one can stack up to NetQuote. After growing my auto book by over 200 cars, I recently started purchasing health leads. In my first month, I managed to close 2 sales on 6 leads for a total premium of about $4500. Not too bad of a return on investment if you ask me. — Shaun T., State Farm Agent

NetQuote outperforms all other lead providers. We get nearly 50% more volume and the leads we receive have a significantly higher close rate. With the higher volume and superior quality we receive from NetQuote, our return on lead investment is more than double the return we get from any other online lead source. — Kevin S., Farmers District Manager

In over 10 years, my highest commission sale was from a NetQuote lead. In addition to the original request for a $5 million buy/sell policy, the consumer referred her business partner for another $5 million policy. Additionally, they both purchased personal coverage totaling another $5 million in policies. My total commission was over $42,000! — Jeff H., Independent


NetQuote is now part of AllWebLeads. For a full list of recommended lead vendors please see our insurance lead reviews page here.

Lead Selection

  • Life
  • Health
  • Auto
  • Commerical
  • Home Owner
  • Renters
  • Long Term Care
  • Medicare
  • Mortgage Protection
  • Many More Options